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HubSpot Merge Recovery

Accidentally Merged Records?
We Can Fix That.

HubSpot merges are permanent. Until now. Emergency Unmerge analyzes property history, timestamps, and associations to reconstruct and separate your merged contacts, companies, and deals. Unmerge one record yourself or run a free bulk scan across up to 10,000 records via CSV or HubSpot List to find every bad merge and see the full scope. No subscription. Pay as you need. Scan any record for free.

No subscription ยท Pay as you need ยท Scan any record for free

HubSpot Technology Partner

Need hands-on help? Our team handles complex bulk unmerges, data migrations, and edge cases your team shouldn't have to figure out alone.

Every minute matters after an accidental merge. HubSpot support cannot undo merges - but we can. The sooner you scan, the more data we can recover. Install now โ†’

How It Works

Four Steps to Undo Any Merge

1

Install

Install Emergency Unmerge from the HubSpot Marketplace. Takes 30 seconds, no subscription required.

2

Scan

Open the merged record. Click "Scan Record" for a free complexity assessment and exact cost quote.

3

Reconstruct

Our system analyzes property history, timestamps, email forensics, and association patterns to rebuild the original records.

4

Execute

Review both records side-by-side with confidence scores. Approve to recreate the separated records in HubSpot.

Capabilities

What Emergency Unmerge Can Do

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Algorithmic Property Analysis

Analyzes HubSpot property history, timestamps, and value patterns to determine which properties belong to which original record.

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Association Recovery

Reconstructs all associations - contacts, companies, deals, notes, emails, tasks, and calls - and reassigns them to the correct records.

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Chain Merge Support

Handles records that were merged multiple times. Select which records to separate - unmerge all at once or just the ones you need.

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Confidence Scoring

Every field gets a confidence score. Review the system's reasoning before approving. Copy full JSON for manual verification.

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Safe Execution

Review everything before it touches your CRM. Credits purchase the analysis - you always receive a full downloadable report. Cancel before reconstruction and your reserved credits are released back to your balance.

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Post-Execution Property Editor

Got a field wrong? Edit any property directly from your account history page. Dropdowns show every historical value - pick the right one and save instantly to HubSpot.

Free
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Free Bulk Scan

Upload a CSV or select a HubSpot List to scan up to 10,000 records at once. The scan detects every merged record, classifies complexity, estimates what a full recovery would cost, and produces a downloadable CSV report. Free. No credits charged. No CRM changes made. Bulk unmerge itself is run as a guided recovery so the rebuild order and re-associations are done safely.

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Full Operation History

Your account dashboard tracks every operation - credits spent, processing model, token usage, duration, complexity breakdown, and confidence scores. Expandable detail rows for full transparency.

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Recovery Snapshots

Every execution automatically captures pre and post JSON snapshots of all affected records. Download them anytime from your history for developer-assisted manual restoration if needed.

New
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Pre-Merge Backup

Planning a merge? Back it up first. We snapshot every property and association on both records before you merge. If anything goes wrong, the restore is free, instant, and 100% accurate. Re-snapshot anytime for free to keep your backup up to date. Back up individually, in bulk via CSV, or from a HubSpot List/Segment.

Guided
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Guided Bulk Recovery

Got a large set of bad merges to fix? We run the bulk unmerge as a guided recovery. The Free Bulk Scan gives you the full scope first. Then we handle the reconstruction and re-association in the right order so nothing gets tangled. Book a free consultation to plan the recovery.

Now Available

Always-On CRM Data Backup with CRM Data Backup & Restore

Want every contact, company, and deal in your CRM always backed up? CRM Data Backup & Restore runs automated backups on a plan-based schedule (up to daily) and gives you one-click restore for any merge. 100% accurate. No reconstruction needed. Read the CRM Data Backup & Restore rename announcement.

CRM Data Backup & Restore subscribers get Emergency Unmerge operations included monthly - 10 on Starter, 25 on Growth, 50 on Pro, 200 on Enterprise. One ecosystem, complete CRM protection.

Simple Pricing

Pay Only When You Need It

No subscription. No monthly fees. Buy exactly how many credits you need, or save with a bundle.

MOST FLEXIBLE

Per-Credit

$0.05 per credit

$0.04/credit when you buy 250+

Buy exactly how many you need. 100 credit minimum ($5.00), no bundles required.

  • โœ“ Buy 100 credits or 10,000
  • โœ“ $0.04/credit at 250+ (save 20%)
  • โœ“ Credits never expire
  • โœ“ Free scan shows exact cost
Get Started

100 Credits

$4.99 one-time

$0.05 per credit. Covers simple to medium complexity unmerges. Free scan shows exact cost.

  • โœ“ 100 Emergency Unmerge credits
  • โœ“ Credits never expire
  • โœ“ Works on contacts, companies, deals
  • โœ“ Free scan before purchase
Get Started

250 Credits

$9.99 $12.50 one-time

$0.04 per credit. Mid-range option, great for a few complex records or a small batch.

  • โœ“ 250 Emergency Unmerge credits
  • โœ“ Credits never expire
  • โœ“ Works on contacts, companies, deals
  • โœ“ Chain merge support
Get Started
BEST VALUE - SAVE 20%

500 Credits

$19.99 $25.00 one-time

$0.04 per credit. Best for teams or complex single-record unmerges with many associations.

  • โœ“ 500 Emergency Unmerge credits
  • โœ“ Credits never expire
  • โœ“ Chain merge support
  • โœ“ Priority support
Get Started

Need More Help?

Free Consulting for Complex Situations

Dealing with mass merges, chain merges across hundreds of records, or complex CRM cleanup projects? We offer free consultations to help you plan the best approach, whether it's self-service credits or a managed professional services engagement.

Looking for ongoing CRM protection? CRM Data Backup & Restore provides automated backups on a plan-based schedule (up to daily) and one-click restore. CRM Data Backup & Restore subscribers get EU operations included monthly - 10 on Starter, 25 on Growth, 50 on Pro, 200 on Enterprise.

joshua@thirdspaced.com - typically responds within 24 hours

FAQ

Questions About Fixing Accidental HubSpot Merges

I accidentally merged two contacts in HubSpot. Can I undo it? +

Yes. HubSpot doesn't offer a native unmerge, but Emergency Unmerge by Third Space reconstructs and separates your merged records. Install it from the HubSpot Marketplace, scan the merged record for free to see the exact cost, review the reconstruction plan side-by-side, and execute to recreate the separated contacts. Works on merges from minutes ago or months ago. No subscription required.

Can you undo a merge in HubSpot? +

HubSpot says merging is permanent, but Emergency Unmerge by Third Space can reverse it. The system analyzes property history, timestamps, email forensics, and association patterns to reconstruct the original records - contacts, companies, and deals. You review every field with confidence scores before anything changes in your CRM. Note: due to HubSpot API limitations, unmerging creates a new record (with a new Record ID) rather than restoring the original. Original read-only fields like Create Date are preserved in the "Emergency Unmerge" property group.

How accurate is the reconstruction? +

Accuracy depends on record complexity. Simple merges with clear property history typically achieve 90%+ confidence. Complex records with overlapping data may be lower. You review every field with confidence scores before executing. Credits purchase the analysis report, which you receive regardless of whether you proceed to execution.

What if the reconstruction gets something wrong? +

You review the full reconstruction before it touches your CRM. After execution, you can use the built-in Property Editor on your account history page to correct any field - it shows every historical value in a dropdown so you can pick the right one and save it directly to HubSpot. For simple merges, you can also use "Swap All" during review if the primary and secondary records are reversed. Your credits purchase the analysis - you always receive the full analysis as a downloadable JSON report (available for 30 days after the operation completes), even if you choose not to execute.

Does this work on merges from months ago? +

Yes. Emergency Unmerge analyzes HubSpot's property history data, which is preserved indefinitely. Merges from weeks or months ago can still be reversed. The sooner you act, the more complete the data typically is.

How many credits does an unmerge cost? +

Cost depends on record complexity: number of associations, activities, and properties. Simple records start at 10 credits. Complex records with hundreds of associations may cost 50-850 credits. You can buy exactly the number of credits you need at $0.05 each, or save with bundles (100 for $4.99, 250 for $9.99, 500 for $19.99). The scan step is always free and shows the exact credit cost before committing.

Is my CRM data safe? +

Emergency Unmerge uses Anthropic's Claude for reconstruction. Your CRM data is transmitted via encrypted API calls and is not used to train models. Scan and reconstruction data is stored encrypted (AES-128, the same protection we use for backup snapshots) for 30 days after your operation completes, so you can review results and we can support you, then it is automatically purged. It is never used for anything except your operation. Credits are consumed when reconstruction begins and are non-refundable after that point - see our Terms of Service for details.

I merged the wrong contacts in HubSpot. What do I do? +

Don't panic - this is fixable. Install Emergency Unmerge from the HubSpot Marketplace (takes 30 seconds, no subscription). Open the merged record, click Scan for a free assessment and exact cost. Purchase credits and click Reconstruct - the system rebuilds both original records. You review everything before it touches your CRM. The sooner you act, the more complete the recovery. Starting at $4.99.

Can HubSpot support undo a merge for me? +

No. HubSpot support cannot undo merges - their documentation says merging is permanent and irreversible. The only way to recover merged records is through a third-party tool. Emergency Unmerge by Third Space reconstructs the original records from HubSpot's property history. No subscription - starting at $4.99.

How quickly can I fix an accidental HubSpot merge? +

About 5 minutes total: install the app (30 seconds), scan the record (instant, free), purchase credits (1 minute), reconstruction (1-2 minutes), review and execute (1-2 minutes). Works on merges from minutes ago or months ago, but acting sooner means more complete data is available for reconstruction.

Can I scan multiple HubSpot records for bad merges at once? FREE +

Yes. The Free Bulk Scan lets you upload a CSV or select a HubSpot List/Segment of up to 10,000 records. The scan detects every merged record, classifies merge type and complexity, estimates what a full recovery would cost, and produces a downloadable CSV report. It is completely free and makes no changes to your CRM. You can use a HubSpot merge history export, a view/segment CSV export, or pick any existing Contact or Company list directly from your portal. Manage scans from your account dashboard.

How does the Free Bulk Scan work? FREE +

Two steps: (1) Upload a CSV or select a HubSpot List. Use a merge history export, a view/segment CSV export, or pick any Contact or Company list directly from your portal. (2) The system scans each record for free, detects merges, classifies complexity, and estimates recovery cost. You download a CSV report showing every merged record and what it would take to fix it. No credits are charged and no CRM changes are made. For the bulk unmerge itself, we run the reconstruction as a guided recovery so the rebuild order and re-associations are handled safely.

How many records can I scan at once? +

The Free Bulk Scan supports up to 10,000 records per job. Upload a CSV from HubSpot's merge history export, any view/segment export containing record IDs, or select a HubSpot List/Segment directly from your portal. The scan is free and produces a downloadable CSV report. For the actual bulk unmerge, we run it as a guided recovery to ensure the rebuild order and re-associations are handled safely. Book a free consultation from your account dashboard or contact us.

What is Pre-Merge Backup? NEW +

Pre-Merge Backup lets you snapshot records before you merge them in HubSpot. We capture every property and association on both records. If the merge turns out to be wrong, you can restore for free with 100% accuracy. No reconstruction needed, just a clean restore from the backup. Already backed up? Re-snapshot anytime for free to capture the latest state. You can back up a single pair from the record's CRM card, or back up in bulk via CSV upload or HubSpot List/Segment from your account dashboard.

How is Pre-Merge Backup different from Emergency Unmerge? NEW +

Emergency Unmerge reconstructs records after a merge has already happened. It analyzes property history and uses AI to figure out what belonged where. Pre-Merge Backup snapshots records before the merge, so if you need to undo it, the restore is instant, free, and 100% accurate. Think of it as a backup vs. emergency surgery. For full automated CRM backup, visit crmbackup.io - it runs automated backups on a plan-based schedule (up to daily) across your entire CRM, detects duplicates, and includes monthly Emergency Unmerge operations on all paid plans - 10 on Starter, 25 on Growth, 50 on Pro, 200 on Enterprise.

Can I back up my entire CRM? CUSTOM +

Yes. CRM Data Backup & Restore provides full CRM backup with automated backups on a plan-based schedule (up to daily) across all your contacts, companies, and deals. Every record stays backed up and up to date, so if a bad merge happens anywhere, the restore is free and instant. Includes monthly Emergency Unmerge operations on all paid plans - 10 on Starter, 25 on Growth, 50 on Pro, 200 on Enterprise. Free plan available with 2,000 records. Visit crmbackup.io to get started.

What is the Free Bulk Scan and what does it tell me? FREE +

The Free Bulk Scan analyzes your records to detect every merged record and classify each one by merge type and complexity. Upload a CSV or select a HubSpot List and the system generates a detailed report you can download as a CSV. It shows which records were merged, how complex each one is, and what a full recovery would cost. The scan makes no changes to your CRM and is completely free. It is the right starting point before any bulk recovery conversation.

Does Emergency Unmerge restore the original record? +

Not exactly. Due to HubSpot API limitations, the original merged record cannot be restored. Instead, Emergency Unmerge creates a new record with the reconstructed properties. This means the new record will have a different Record ID and new HubSpot-generated fields such as Create Date. However, Emergency Unmerge automatically preserves the original values in a custom property group called "Emergency Unmerge" on each new record, including the original Create Date, original Record ID, and a complete JSON backup of all read-only values. You can view these under the "Emergency Unmerge" property group on any unmerged record in HubSpot.

Is Emergency Unmerge an official HubSpot Marketplace app? +

Yes. Emergency Unmerge is officially listed on the HubSpot Marketplace. It has been reviewed and approved by HubSpot. You can install it directly from the Marketplace with one click. Your data is protected by HubSpot's OAuth security model, and we only request the scopes needed to perform unmerge operations.

What will the charge look like on my credit card statement? +

Credit purchases will appear on your card statement as "Services - Third Space" or "SERVICES - THIRD SPACE". Third Space, LLC is the company behind Emergency Unmerge. If you see this charge and don't recognize it, you can review your purchase history at your Emergency Unmerge account page.

Need Help?

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HubSpot Merge Tips & Recovery Updates

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Important Disclaimer

Emergency Unmerge uses advanced algorithms to reconstruct pre-merge records. Results are probabilistic and not guaranteed to be 100% accurate. Due to HubSpot API limitations, unmerging creates new records with new Record IDs rather than restoring originals. HubSpot-generated read-only fields (Create Date, analytics source, etc.) on new records will differ from the originals; original values are preserved in the "Emergency Unmerge" property group on each record. You must review all reconstructed data before executing. By using this service, you acknowledge that Third Space, LLC is not liable for any data loss, inaccuracies, or damages resulting from the use of Emergency Unmerge. Always maintain your own CRM backups.